MEN Media, publisher of the Manchester Evening News and weekly titles in the North West, has long been at the forefront of innovation in the regional press. Its “converged newsroom” brings together journalists from the daily and weekly papers, the company’s websites, its city TV station Channel M and GMG’s Manchester radio stations, with the philosophy “choose the story, then choose the best way to tell it”. This unprecedented level of cooperation between its different editorial outlets has given MEN Media the edge over its competitors and cemented its position as “the voice of Manchester”.